Wednesday, November 29, 2017

Top 3 Ways to Speed up Your Mobile App Development Timeline

If you own a mobile app business, you’re pretty much aware of the fact that developing an app is not a one-shot affair. In fact, it’s a constant struggle between speed & quality. With more than 2 million apps both on the App Store and Google Play Store, one might think that building an app is as easy as baking a cake. Unfortunately, that’s not the case.
A mobile app is the customer-engaging facet of your web presence, just like your business website. As easy as it may seem like, developing an app involves bucket loads of time and serious commitment. And no matter how much effort you put in, success is never guaranteed. Nonetheless, don’t give up. With the right tools, team, and mobile app development services, your app could be the next Pokemon Go, Candy Crush, WhatsApp, Instagram, or even bigger than these.

In this blog post, we’ll explore some useful ways to speed up your app development process so that you can strategically manage your entrance into the mobile app market.

Get the blueprints ready using low-fidelity wireframes

Wireframes are the blueprint for a mobile app. Before jumping headfirst into the tedious and time-consuming process of developing an app, it’s always a good idea to map out and plan the layout (from design and architectural viewpoint) of your app using low-fidelity wireframes. This will give you an idea, a rough blueprint of what you need to achieve. Also, it will help you decide on the necessary features and functionalities to be included in your customized app.

Pro Tip: Wireframes only give estimates for visual design, not for actual mobile app development timeline. Thus, it’s always recommended to get your development estimates based on the visual designs.
  
Launch your MVP to penetrate the market fast 

Instead of deploying a fully-formed, robust mobile app, prefer launching an MVP, i.e. Minimum Viable Product to establish your presence in the market and then build the rest of your app around the feedback you receive. It helps you establish the remarkable visibility of the app across different app stores. Keep a check on several key factors, including usability, accessibility, performance, user acceptance, their expectations, download rate, etc. Also, try to keep your iterative cycles (aka “sprints”) short and release the updates in 3-4 week periods.

Pro Tip: Do not enter the market with a fully functional app having every desired feature. Instead, try launching an app with bare minimum features. Always remember, continuous improvement is way better than delayed perfection. Chasing perfection while building a mobile app always delays its release. Releasing an MVP 3-4 weeks before launching a full-fledged product makes the app development process much faster, more efficient, and less cumbersome.

Outsource non-core development features

While building your app, consider outsourcing certain mobile app development services which you are not proficient at. You might prefer in-house development over outsourcing, but your team may not be efficient on all platforms and technologies.

For instance, if your team is expert in iOS mobile app development, then you might consider outsourcing a reputable company that specializes in Android and provides top-notch Android mobile app development services.

Outsourcing is a time-saving and cost-effective solution that helps companies to focus primarily on their core business operations and growth. It helps in completing the project faster and with a limited budget.

Pro Tip: Always remember, no team or an individual can be the master of all technologies. So, when any such situation arises during the app development process, it’s always wise to outsource someone who is more efficient at doing the job to save you time and money while ensuring the task is completed to the highest of standards and in a specified time.

Conclusion

Never forget that building a mobile app is as important as releasing it. Being a business owner, you don’t want to upset your audience with a faulty app, but you don’t want to keep them waiting either. The longer you delay your app release, the harder it will be for you to justify it through performance and features. By applying the above-mentioned tips, you can substantially boost your app’s release time and secure a prominent spot for it in the app market.

If you’re looking for a full-service mobile app development company in Rancho Cucamonga, CA that can help you in sooner penetration to the market, then look no further. Visit https://www.rockonit.com/ or contact info@rockonit.com 

Apart from these strategies, if you have any other way to speed up your mobile app development timeline, share that with us in the comments section below.

Wednesday, May 31, 2017

How to Recognize the Need of Hiring an Agency to Generate Leads

At Rockon I.T, we absolutely hope that we help you build a steady stream of new customers through our Digital Marketing Services. That’s how these services are designed and created, and that’s why we send them out into the world.

We know how lead generation can be tough. Since new customers play a vital role in a business’s success, the pressure to develop a process for generating leads from scratch can seem devastating. Combine that with varying levels of knowledge and experience, and the simple fact is that not everyone who understands our services is able to follow it on their own.
digital marketing services for lead generation
Well, it’s all cool!

We support DIY business owners who have the capability to use our content to attain their marketing goals. But ultimately, we’re all about helping businesses increase their revenue by leveraging the Internet. So, the most optimum way for us to do that is to involve and work together with your team to create more leads and add dollars to your pocket.

To help anybody out there who is facing difficult time deciding whether they want assistance when it comes to generating leads, we came up with three major signs that reflect the necessity of working with a professional agency. Once you recognize the need of help, the next step is asking for it.

Unable to Launch

One of the main hurdles to doing anything, whether it’s beginning a new business or packing luggage, is getting started. The act of starting is way more challenging than it seems because it includes the brittleness of the human psyche.

When it comes to something bigger like beginning a new business, the core cause of failure to launch is fear. Fear of the anonymous, of not achieving success; there are numerous logical reasons fear prevents people from getting started.

If you’ve yet to start applying the tips and tricks that we have outlined in our blog section, then it’s a definite sign that you could use a helping hand to make your business follow the right direction.

It Doesn’t Seem to Work

We’ve all faced that time where we tried to achieve something and come up a little bit shy. We strongly believe that our content can fetch you the results you desire, but sometimes even the best-laid plans don’t work out.

The most common and similar example which we can relate here is DIY housework. In this time and age where you can find a tutorial video for almost every type of household issue, DIY housework has supposedly never been easier.

Yet how many times have you heard about someone trying to resolve the plumbing issue in their home, only to finally give up and call a plumber? Or how about hiring an electrician after Do-It-Yourself-rewiring results in a near-miss electrocution?

As a Digital Marketing Agency, we would like to share an advice of never to tap out. Give us a call or shoot an email to us, as there are a plethora of ways we can lend a hand, including everything from working with you on a full lead generation campaign to replying a quick question and sending you back to the DIY grind.

No Time at All

Another reason behind businesses turning to agencies for assistance with their lead generation efforts is time. So whether it is the business owners who need to focus on their clients or in-house teams that have too much on their plates, lack of time is known as a huge pain point.

Businesses often choose to keep marketing in-house as a money-saving decision. But just as often, the final result is all wasted energy, and it concludes that there’s literally no time to set up a lead generation campaign.

All in all, if you have any kind of suspicion that you don’t have enough time for setting up a lead generation campaign, then it’s definitely worth a try to allow a Digital Marketing Company in Rancho Cucamonga to help you do it.

Conclusion

If you’ve reached this far in the post and are still asking, “Hey, what are these Lead Generation Tips they are talking about?!!” then please, visit our website right now! 

In case, you’re facing any trouble getting started, not seeing the results, or simply don’t have the time, then contact us. We would love to make your big idea stretch to its full potential by offering you a constant flow of qualified leads!

Thursday, June 30, 2016

Five Simple Ways to Get More People to Download Your App

Apps are designed to make your life simple and easy. Some problems that exist in the world could only be resolved by apps! The success of any app depends upon how many loyal and regular customers are you are able to generate. The app which is not able to deliver a user-friendly design and does not resolve an actual purpose has next to no chance of being successful. 


Here are five simple ways to get more downloads for your app:

Know Your Customers Well

Knowing and understanding user needs are at the center of every successful app marketing campaign. Nobody is going to download your app if you can’t convince them they need it. It is not possible to convince everyone that your app is wonderful. It is better to do analysis and research of the app market before developing one. The simple idea behind this is to rule out the problems for which they are searching for an app. Then design the app according to your users.

Develop a Good Design

A good design makes all the difference. Be simple, but exclusive. Design should be goal-driven. Try to tailor the app`s workflow to suit the needs of the user. Usability is one of the most important factors of any good mobile. It is found that signifies also play a very important role in making an app successful. Use them correctly. For making it more accessible don’t make it too heavy.

Choose Your Platform Wisely

It is important to choose your platform wisely. Keep in mind that each platform, iOS or Android uses different gesture based navigation tool. Understand and study these tools carefully to make your app adjustable. Swipes, pitch should be well understood to make the user comfortable.

Choose the right features

The biggest myth about developing an app is that the more features you are going to provide, the more popular the app will be. Most of the app developers confuse the customers with lots of unnecessary features which are usually never used. First version should be strictly simple and need based. You can add the new features in the next version. It is important to focus on core value propositions. When users are regularly using your app, it is much easier to study their behaviors and add new features.

Build a feedback loop

A feedback loop is must for further improvising in the app. You need loyal feedback from your customers to understand what the shortfall is in your app or what features they just love. After going through the loop you can decide to evolve the app. Encourage users to report something that they are not feeling valuable or making them uncomfortable. Provide good customer service. The users should always have the choice to stop all the notifications.

Thursday, June 16, 2016

Digital Marketing Solutions for Small Business

 
Small businesses need a lot of things to go big including a promising lineup of products and services and the trust of their customers. They rely on a limited marketing budget and can’t exactly afford to make grand print or media ads.

Luckily, they have the option of digital marketing. Social media can produce almost double the marketing leads of telemarketing, direct mail or trade shows in half or even less the cost. Moreover, it grants their customers and target audience 24/7 access to them.

Here’s a simple digital marketing strategy will help you achieve the desired results:

A LinkedIn business page for professional networking

A LinkedIn business page is important for engaging followers with company news, updates and events. This page often results in lead generation opportunities. You can list your product and services but don’t forget to add the information and contact details of your company for your fellow players.

Hire a lead generation company

Choosing the right lead generation company is a mission-critical decision for any business. This company will let you segment and sort millions of contacts revealing the most vital details (name, email, and phone). It will also help by providing cross-reference, sale-lead generators which are often matched with business.

Blogging is the great way to connect and sell

Blogging is a great way to attract new customers and generate more traffic on your site. More traffic means more sales and purchase. If you are a consistent blogger with a good content you may even get promoted on traditional media.

Provide location based services

Use real time geo-data from a mobile phone or Smartphone to provide direct information. You are able to provide clear opt-in instructions. Explain your customers what they can expect after they have opted for to your programme. You can test the campaign on unbiased customers to find your targets.

Choose paid advertising programmes

Paid advertisement is represented by all the online marketing efforts you pour the budget into. It is manifested in Google Adwords, the SEO consulting, your pay-per-click campaign, etc. If you are opting for paid advertisement, you are investing money to create awareness and engage your audience.

For a small business with limited budget digital marketing is the fastest, practical, adaptable and most streamlined way of marketing .It offers same amount of potential to the customers as it does to the buyers. Moreover it is easily manageable with real time results.